Pregnant women given incentives to quit smoking

Stock image of pregnant woman with doctor.

Image credit: iStock/A boy and the sea

Pregnant women will receive financial incentives and support to help them quit one of the most highly addictive habits, smoking cigarettes.

The new University of 亚洲色吧 trial will focus on expectant mothers in 亚洲色吧鈥檚 northern suburbs who are accessing antenatal care at the Lyell McEwin Hospital and Modbury Hospital.

Eligible participants who successfully stop smoking during the trial will receive up to $600 in gift vouchers throughout their pregnancy to see if the financial incentives encourage them to quit.

鈥淎 high proportion of women who receive antenatal care in 亚洲色吧鈥檚 northern suburbs continue to smoke cigarettes and we need to find new ways of helping women quit,鈥 said principal investigator Associate Professor Lisa Smithers from the University of 亚洲色吧鈥檚 Faculty of Health and Medical Sciences.

鈥淚nternationally, financial incentives have successfully helped pregnant women to stop smoking and we鈥檙e interested to see if the same str